Taster
Summary
Founded in Paris in 2017 by former Deliveroo executive Anton Soulier, Taster is a pioneer of delivery-first dining, creating digital-native restaurant franchise brands built for the food delivery ecosystem. Operating in 70+ cities across four countries, its portfolio includes Out Fry, Pepe Chicken, and La Vie Dirty Vegan Burgers. Taster partners with entrepreneurial kitchens to deliver high-quality, data-driven quick-service food at scale. Powered by proprietary technology for demand forecasting, menu optimisation, and supply chain management, the platform equips franchise partners to thrive. Today, Taster is profitable and expanding internationally, with ambitions to become a global food-delivery brand.
Our Partnership
Partnering with Taster at a pivotal stage of scaling, we worked closely with the founders to strengthen the company’s executive leadership and position the organisation for sustainable international growth. Our collaboration led to the appointment of a highly experienced Chief Financial Officer, bringing deep expertise in financial strategy, corporate development, and operational excellence. This hire has been instrumental in professionalising financial management, enhancing operational rigour, and supporting Taster’s ambitious expansion plans. By adding this critical capability, we ensured Taster is equipped with the leadership foundations required to accelerate growth and cement its position as a category-defining force in delivery-first dining.
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Key Activities
$50.1M
Total funding raised
150
Entrepreneurial kitchens are currently partnering with Taster
70+
Cities across France, the United Kingdom, the Netherlands and Belgium