Planity
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Summary
Founded in 2016, Planity has grown into one of France's most significant vertical software businesses. Built initially around online booking for beauty appointments, the company has evolved into a comprehensive operating platform serving salons, barbers and beauty institutes across France, Germany and Belgium, combining a consumer marketplace with tools for appointment management, payments, point-of-sale, inventory and customer relationships. Its subscription-based model - under which professionals pay a fixed monthly fee rather than per-booking commissions - creates a natural network effect between supply and demand. Planity serves approximately 60,000 beauty professionals and over 15 million consumers, employs around 500 people, and is approaching €80m ARR. Backed by InfraVia, Revaia, Crédit Mutuel Innovation, Bpifrance, Alven and Eiffel, the company has raised approximately €100m since inception and is targeting €100m ARR by end of 2027.
Our Partnership
Partnering with Planity at a pivotal stage of its strategic development, we are supporting the business as it prepares for a potential transaction, recapitalisation or liquidity event. Working closely with the Founder and CEO, our focus is on appointing a Chief Financial Officer to lead Planity's financial strategy and serve as a principal external representative during any strategic process. This includes building and communicating a compelling equity story, overseeing transaction readiness and managing relationships with investment banks, private equity firms and prospective acquirers. Our partnership is helping position Planity to navigate this defining moment in its evolution, and establish itself as the most strategically valuable asset in European beauty and wellness software.
Key Activities
~€80M
ARR, expected by year end
60,000+
Beauty professionals served across France, Germany and Belgium
15M+
Consumers reached across the platform